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Virtual Cards

Virtual Cards

Virtual cards are displayed in an app or on a website and used to make online purchases.

Templates

Cards to be tokenized and displayed in a virtual wallet use different templates and are subject to different guidelines.

Virtual card templates are available in Adobe Illustrator or Figma files.

Design Guidelines

A card image should be an exact replica of the corresponding physical card and should be displayed on a neutral background.

Mastercard Guidelines

card-virtual-mc.svg

Mastercard Branding

Relevant Mastercard branding must be included on the visible side, irrespective of where the branding is located on the physical card.

Prohibited Elements

  • Chip
  • Magnetic stripe
  • Hologram
  • Signature panel
  • Card source Information

Minimum Display Size

Cards that are a replica of a physical card design must be at least 54 pixels wide. An abstracted design must be at least 36 pixels wide.

Required Information to Display

When displaying a non-tokenized virtual card:

  • The 16-digit PAN, CVC 2, and expiration date(s) are required on the visible side or in close proximity to the digital card image within the digital payment environment.
  • Debit and prepaid cards must display the “debit” identifier (if required in the respective region).
  • For commercial debit card products, the card art must contain a "business debit" identifier.
  • The cardholder name, issuer name/logo, and customer service contact information may be included or in close proximity to the digital card image.

Visa Guidelines

card-virtual-visa.svg

Visa Branding

Relevant Visa branding must be included on the visible side, irrespective of where the branding is located on the physical card.

Prohibited Elements

  • Embossed personalization features
  • Magnetic stripe
  • Chip
  • Hologram
  • Signature panel
  • Visa International Service Center telephone number

Required Information to Display

  • "Visa Virtual", "Virtual Card" or "Virtual" must be displayed. The first letter of each word must be capitalized, with all other letters in lowercase.
  • Account number
  • Cardholder name
  • Expiration date
  • CVV2
  • Appropriate Visa brand mark
  • "Limited Use" disclaimer

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